Over the years we have become known for our internal marketing ideas. Many of these have been translated into lapel buttons. There are many categories. Some are included below.

Management

You Can't Manage What You Can't Measure!
Without Function Points, You're Just Another Opinion!
What Gets Measured Gets Done!
How Do You Prove Value?
Doing Things Right vs. Doing The Right Things!
Measure Today to Manage Tomorrow!
So You Can Measure, So What!

Cities of conferences

Baltimore (Home of Francis Scott Key, on a flag background) - Oh Say Can You See Function Points
New Orleans (Conference theme, on a music score background) - The Big Easy
Denver (on a mountain background) - Function Points the Real Rocky Mountain High
San Antonio - Remember The Function Points!

Career Planning

Advanced Certification Career Path
Certified Measurement Analyst (Bronze)
Certified Practicing Metrics Officer (Silver)
Certified Professional Metrics Consultant (Gold)

Themes

Elections - Dole (crossed out)
     Clinton (crossed out)
     Function Points (checked in red)
Saddam Hussein - Function Points the Mother of all Metrics
Hillary and Health Care (on a thermometer background) – Measure the Health of Your Systems!
Benchmarking - Function Points, I'll Show You Mine - If You Show Me Your’s!
Quality - Quality Without Measures Is Just Cheerleading!
Quality - Quality Without Metrics Ain't!
Quality - A Journey Not a Destination
Having Fun with Metrics - (with a rose on a pink background) – Stop and Smell the Metrics!
Training - (at the end of the introductory class) -Function Point Executive
Career Accomplishment – Certified Professional Metrics Consultant
Change - Measurement: Motivator of Change
Counting - Function Points: Easy To Count On!
Counting - I don’t count, I THINK!
Counting - Prove You Count!
Commitment - Function Points, A Way of Life
The Importance of Information – What’s your Information Importance Index?
NASA - Function Points, Metrics Mission Control!
Olympics (Five colored circles, 2 on top, 3 below, with ILF, EIF, EI, EO, EQ inside) - GO FOR THE GOLD!
Power - Strength In Numbers!
Team Overall Performance - TOP Index, Contract For Performance!
Y2K - What’s the value in Year 2000?
Y2K - This Button Y2K Certified!
Y2K - YK2 RAEDY!
Metrics - Function Points Are Fun, Metrics Are Money!
Metrics - I’ve been Metrified!
Measuring People – Without PeoplePointsYou’re Just Another Opinion!
Marlboro Smoking Warning (inside a red circle) – MANAGEMENT WARNING: CHURN may be hazardous to your health.
Function Point Overload (at the end of a full week conference) – What’s the Function Point!
Get it done - Measurements Make It Happen!
Health - Practice Safe Function Point Counting!
Clinton Scandal (selling the Lincoln Bedroom) - I slept in the ALBRECHT bedroom for 100,000FP.
Presidential Function Points are Genetically Inconsistent! No Lie!
Clinton Scandal (Monica) – Background a man’s tie, saying “Ties by Monica”- Function Points: Send a Message
Clinton Scandal (Monica) – I Only Counted One Teeny Weeny Function Point! M. Lewinsky FP Level 0
Clinton Scandal (Monica) – On a wagging pointing finger – I did not count Function Points with that woman!
Productivity (our most sought button) – I Upped My Productivity Up Yours!
Testing - Structured Hierarchical Integration Testing